By now, you’ve probably heard about SASTR’s #LearnCannabis panel. This week, we’re giving you details on the event, speakers and more.

What is #LearnCannabis ?

We understand that the cannabis industry is new and quickly emerging; having thorough and valid information is now more important than ever. The purpose of the #LearnCannabis panel is to give our communities a safe place to learn, ask questions and receive fact-based answers. We have put together a panel of cannabis industry thought leaders from across the province. Each panel member has industry knowledge, experience and expertise.

Each night, we will host a 60-minute panel, followed by a 15-minute question & answer period and a 30-minute mix and mingle where the audience will have the opportunity to speak to our panelists one-on-one.

The event is FREE, and open to the public.

When and where is #LearnCannabis ?

Hanover – Wednesday March 20

  • P & H Centre – 269 7th Ave, Hanover, ON N4N 2H5
  • 6:30-8:30pm
  • “Lounge” Room

Orangeville – Wednesday March 27

  • Monora Park Pavilion – 500 Monora Park Rd, Mono, ON L9W 0E1
  • 6:30 – 8:30pm
  • “Multipurpose Room” holds 98 people

Port Elgin – Thursday March 28

  • Lakeshore Recreation Centre – 1177 Goderich St, Port Elgin, ON N0H 2C3
  • 6:30 – 8:30pm
  • Upstairs lounge/bar area

Who will be speaking at the panel?

Our speaker line-up includes thought leaders from many different areas of the cannabis industry.

Panel Moderator

Samantha Smith, Community Outreach Coordinator at Stop & Smell the Roses

Samantha has been part of the SASTR team for over a year now. She has been studying cannabis & hemp-based wellness for over 5 years and Samantha holds a Marketing, Sales & Drug Development Diploma from Kwantlen Polytechnic University. Samantha speaks with customers in store about their specific needs and which product might be right for them. She also keeps up to date with industry research, and shares her knowledge through different speaking opportunities in our communities. 

Each night, Samantha will introduce the event, introduce our panelists, moderate the panel and lead the question & answer period.

The Speakers

Cody Coulson, Founder at Stop & Smell the Roses and Coulson Cannabis

Cody began studying cannabis after losing his father to cancer – during his final days, medical cannabis was one of the only things that gave him relief and increased his quality of life.

When Cody was 18 he was diagnosed with epilepsy and prescribed a series of daily prescription drugs which gave him many negative side effects such as insomnia, anxiety and a lack of liveliness. When Cody gave up his medications and replaced them with a daily CBD regimen, he was able to conquer not only his seizures, but also the negative side effects that came with western medicine.  

Thrilled with his success with CBD, Cody decided to share his story throughout different communities. The more he shared, the more he noticed a need for both product and a lack of education. At 24 years old, Cody now holds a Plant Production and Facility Management Diploma from Kwantlen Polytechnic University. He has studied the hemp and cannabis plants for over 8 years. In this time, he has written and published multiple papers on CBD and has founded his own businesses, Stop & Smell the Roses and Coulson Cannabis.

Cassie Berberich, CEO at Stop & Smell the Roses and Coulson Cannabis

Initially, Cassie did not support hemp or cannabis. However, after seeing first-hand how CBD helped her son (and our Founder) manage Epilepsy, she made it her mission to ensure everyone else could have access to both education and safe product.

Now, Cassie is the CEO of Stop & Smell the Roses and Coulson Cannabis. She has spent the past 2 years helping her son build these businesses from the ground up, handling everything from financials, to human resources, to making lasting business connections and everything in between.

James Turner, National Strategic Account Manager for Mississauga, Canada division, ADT

James Turner joined ADT in 2018 as the National Strategic Account Manager for the

Mississauga, Canada division, bringing with him over thirty-five years of federal policing and private security experience.

James has been involved in the Cannabis industry for many years. He has worked with many cannabis clients, being in the forefront for improving security both at the grow and retail levels.

James has also had the pleasure of speaking to thousands of people regarding security awareness and other security topics throughout North America.

Rick Werezak – Coordinator of Front Line Managers, 7 Acres

Rick started working for 7ACRES the day after the company had been granted a licence to cultivate cannabis by Health Canada in April 2016.

Working in the Quality Assurance department has given Rick the opportunity to stay up to date with the frequent changes to the regulatory landscape and the associated challenges that those changes have brought to 7ACRES and rest of the Canadian Cannabis industry.

Seeing Canada as a global leader with the legalization of recreational and medical cannabis has Rick excited about the future and the opportunities this new industry will bring.

Hart Cuomo – Front Line Manager (Production), 7 Acres

Hart Cuomo is a flower manager at 7ACRES with +10 years of experience in the cannabis field from activism, to product knowledge and assisting with ACMPR access. He’s very passionate about the plant and the culture surrounding it. Hart loves discussing all spectrums of the industry. Since a young age Hart has advocated for the cannabis plant and all of its amazing uses. Since joining 7ACRES Hart’s passion for the cannabis plant has propelled his drive to teach, learn and share new information every day.

From genetic selection to grow room structure, propagation and harvest everything that encompasses the cannabis plant from production to culture Hart loves to share his knowledge of cannabis to inspire.

If you have questions about the event, or wish to RSVP, please email